TVBlog
by Adam Buckman, Featured Columnist
It was often said of Robert Osborne that he had what might have been the best job in television. In many ways, TCM was unique -- a showcase for classic … Read the whole story
by Wayne Friedman
CBS says entertainment shows have grown on average 54% versus Nielsen live-program-plus-same day ratings.Through 13 weeks of this TV season, "The Big Bang Theory" … Read the whole story
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by Wayne Friedman
The new effort will offer "a single, de-duplicated view of the customer journey across linear television, over-the-top and digital media platforms for high-precision, cross-screen … Read the whole story
by Steve McClellan
The increase is a bit higher than the 4.2% increase in overall sponsorship spending for the period, but trails the 4.7% gains in sports … Read the whole story
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by Aaron Baar
According to a new report from Strategy Analytics, consumers are interested in using their TV (and especially its remote) for purposes that go beyond … Read the whole story
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by Tobi Elkin
Video ad effectiveness firm Tremor Video promoted Katie Evans to chief operating officer from SVP of operations & strategy. Evans will be responsible for … Read the whole story
by Erik Sass
The NFL gained 1.6M Likes on posts shared to the official NFL Instagram page over the last two days, propelling the league to the … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Something more traditional is now on Snapchat side -- one Jeff Lucas, now VP/head of global advertising sales. Yes, that Jeff Lucas, who worked … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
If Facebook wants to create its own programming, it must first realize there is not really a Facebook crowd. There's a Facebook world. Creating … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
A billion pounds is a lot to pay for showing three seasons of European football, but the huge sums have to weigh up against … Read the whole story