TVBlog
by Adam Buckman, Featured Columnist
Which is more surprising -- the fact that total daily viewing time on YouTube is poised to surpass all of U.S. TV, or the suggestion that YouTube isn't profitable yet, … Read the whole story
by Wayne Friedman
In addition to leading the company's TV and radio ad sales efforts, Gray will look to further develop Katz's technology and digital offerings, and … Read the whole story
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by Tobi Elkin
Conde Nast, NBCUniversal and Vox Media have joined forces to deliver mobile video and branded content and targeting capabilities across all their digital networks. … Read the whole story
by Joe Mandese
Twentieth Century Fox breaks a unique piece of content marketing today to support the release of "Alien: Covenant," the latest installment in its "Alien" … Read the whole story
by Tanya Gazdik
The automaker's efforts begin on Selection Sunday with the launch of the "ESPN Tournament Challenge," a fantasy bracket where Acura owns 50% share of … Read the whole story
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by Aaron Baar
"We always planned on offering Ticket Twosdays benefits to our TV and Internet customers," says Neil Andrews, director of product marketing management for AT&T … Read the whole story
COMMENTARY
by Karlene Lukovitz
This week brought new stats confirming continued, robust growth for connected TV device ownership and usage, plus news of comScore launching panel measurement of … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
What part did Trump Administration strategist KellyAnne Conway's unscripted marketing effort's play in the sharp retail rise? Ethics officials said Conway had violated government … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Just in case you've ever been taken in by a digital guru at a conference, tv is far from dead. The last figures show … Read the whole story
COMMENTARY
by Tobi Elkin, Staff Writer
While cookies won't entirely disappear, in a cross-device, cross-screen world, they no longer make sense. "Once brands get a taste of a truly addressable … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Despite the conventional wisdom, Millennials are actually less likely to skip TV ads. That's the finding of a new report from Nielsen, detailing video … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The cable industry is lobbying the FCC to back away from its 2015 definition of broadband as speeds of at least 25 Mbps downstream. Read the whole story