TVBlog
by Adam Buckman, Featured Columnist
Indications are stronger than ever today that Bill O'Reilly's days at Fox News Channel are numbered, if not over. Read the whole story
by Joe Mandese
At a time when the ad industry appears to be consumed with the attention consumers pay to ads in all media, new research suggests … Read the whole story
by Wayne Friedman
NBC is in a good position to end the season as the top prime-time network among 18-49 viewers -- the demographic that advertisers want … Read the whole story
by Wayne Friedman
The three biggest cable news networks -- Fox News Channel, MSNBC, and CNN -- are now collectively 31% higher in viewing for the year … Read the whole story
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by Tobi Elkin
Most advertisers and agencies are already embracing advanced TV as an advertising medium. Among those currently spending on advanced TV, 57% say they plan … Read the whole story
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by Tobi Elkin
Sling TV said it saw a 51% rise in programmatic ad sales after it implemented a programmatic integration with Tremor Video for the recent … Read the whole story
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by Laurie Sullivan
Nielsen wants to remind digital marketers about its growing relationship with Google and connection to online data. On Wednesday, the company sent a separate … Read the whole story
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by Tobi Elkin
WideOrbit said it has expanded its programmatic solution to support programmatic-direct transactions of both guaranteed and non-guaranteed TV inventory, Read the whole story
by Larissa Faw
Although print is currently the top channel for luxury advertising -- accounting for 32.7% of ad spend in 2016, compared to 31.3% for television … Read the whole story
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by Sara Guaglione
The TV series, titled "How To Solve a Murder: A Detective's Dilemma," lives on a Guardian Web site and is the second branded series … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
For some TV networks -- perhaps midsize cable networks -- digital-only advertisers are now making the jump to linear TV. That is due, in … Read the whole story