Television News Daily
Wednesday, July 12, 2017
  • Addressable TV, Programmatic Ad Spends To Grow At Double Digits

    Ad spending for addressable TV and programmatic TV (PTV) is expected to grow in the U.S. by double digits through 2019, according to an … Read the whole story

  • YuMe And Mediaocean Partner On Cross-Screen TV Ad Buying

    Aiming to extend the reach of TV media buying and facilitate cross-channel campaigns, YuMe and Mediaocean are partnering to offer marketers the ability to … Read the whole story

  • Agency Veteran Jones Joins 4As, Will Lead Its Media & Data Practice

    Louis Jones, former North American CEO at GroupM's Maxus, replaces Bill Tucker, who left the organization in January for a senior post at the … Read the whole story

  • DataXu And Teads Partner On Access To Video Ad Formats

    DataXu and Teads said they're partnering to enable DataXu to purchase new video ad formats from Teads Studio programmatically. The deal means that DataXu's … Read the whole story

  • How To Stream A Classic

    Seek out something surefire that's stood the test of time. But don't be a snowflake about spoilers. And here's other tips on how to … Read the whole story

  • After 15 Years Jack In The Box Reviews Media Assignment

    The San Diego-based food chain said the review was part of its "commitment to regularly evaluating resources, partners and vendors." Read the whole story