TVBlog
by Adam Buckman, Featured Columnist
Colbert is such a true believer in the power of Trump-based comedy that he has now produced an animated anti-Trump series that CBS-owned Showtime has generously agreed to air. Read the whole story
by Larissa Faw
Reversing its earlier proclamation that it would bypass this year's Super Bowl ad extravaganza, Wix decided to run a spot during Sunday's game. Read the whole story
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by Wayne Friedman
Charter gained 2,000 subscribers in the fourth quarter of 2017 -- versus a 51,000 loss in the same period a year before. Video revenues … Read the whole story
by Sarah Mahoney
"Tide cleaned up," says Jonathan David Lewis, vice president of McKee Wallwork & Co., an ad agency in Albuquerque, N.M., that organizes the annual … Read the whole story
by Larissa Faw
The incumbent was Horizon Media, which handled the assignment for more than a decade. The shift comes after a formal review. Read the whole story
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by Sara Guaglione
The owner of 'The Hollywood Reporter' and 'Billboard' is consolidating its publishing, film and TV production, and live events broadcasting properties to create a … Read the whole story
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by Sara Guaglione
By platform, broadcast ad spend decreased by 2.9% and radio decreased by 1.2% in 2017 from 2016, while digital increased by 10.16%. Digital makes … Read the whole story
by Tanya Gazdik
The automaker and its agency, Innocean, originally intended to use footage captured early on game day in its Super Bowl ad, running just before … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Upfront presentation fatigue has finally hit the digital media space. Will media-buying executives get any real relief? The IAB has decide to cut its … Read the whole story
COMMENTARY
by Ed Keller
If we can predict anything about Super Bowl Sunday, it's that tears will be shed - and we don't mean by football fans (although … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
As consumer attention is increasingly split across screens, marketers are looking holistically at all touchpoints to find their audiences in the right place, at … Read the whole story