TVBlog
by Adam Buckman, Featured Columnist
One or two impressive credentials are never enough for CBS crime fighters. The network's newest tracker of serial killers is a case in point. Read the whole story
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by Wayne Friedman
Veteran Disney executive Kevin Mayer has been named chairman of the new direct-to-consumer and international business segment. Mayer has been Disney's chief strategy officer … Read the whole story
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by Wayne Friedman
Consumers' pre-roll completion rates on premium TV network content remain higher than for non-TV publishers, says a new report from Ooyala. Rates on connected … Read the whole story
by P.J. Bednarski
The request may explain why AT&T launched its "More for your thing" campaign that tied the AT&T name to its various media and communications … Read the whole story
by Joe Mandese
Despite the proliferation in the number of media options available to the average American consumer, TV -- especially ad-supported television -- remains the dominant … Read the whole story
by Joe Mandese
Ad fraud -- or "filtered bot traffic" -- has declined 31% in the digital video ad marketplace over the past year, according to just-released … Read the whole story
by Alex Weprin
Video consumption was up significantly in 2017 overall compared to 2016, with striking differences in how and where consumers viewed short-form and long-form content, … Read the whole story
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by Alex Weprin
Speaking at the SXSW Interactive conference in Austin, Texas Tuesday evening, YouTube CEO Susan Wojcicki laid out the plan, which will see a prominent … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Twitter grew by double-digit percentages to 330 million monthly active users as of the fourth quarter 2017, the fifth consecutive quarter of growth. And … Read the whole story