TVBlog
by Adam Buckman, Featured Columnist
A year from now, how many of the new shows the networks announced with so much fanfare at the upfronts this week will still be on -- or even remembered? Read the whole story
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by Wayne Friedman
The company says the metric will first be available via monthly reports, starting in July. Daily reports will be available starting in September, which … Read the whole story
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by Wayne Friedman
Traditional pay TV subscribers for cable, satellite and telco declined 710,000 subs in the first quarter of this year. A year ago, the industry … Read the whole story
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by Alex Weprin
On the surface, the numbers look stark. The number of households subscribed to a traditional cable, satellite or telco TV service fell by 0.8% … Read the whole story
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by Steve McClellan
Some 15% of ANA members surveyed in a new Forrester-ANA report say they're incorporating addressable and advanced TV-buying techniques into plans today, and another … Read the whole story
by Alex Weprin
The two new services will replace the company's YouTube Red subscription service. Current YouTube Red subscribers will automatically become YouTube Premium subscribers. Read the whole story
by Wayne Friedman
The TV campaign -- an apology of sorts -- shows Facebook has spent $22.9 million in national TV spots to date, some 599 airings … Read the whole story
by Steve McClellan
The new campaign, "Betta Getta Jetta," features a dozen tracks from Interscope Records artists to help showcase the nameplate's new sound system from BeatsAudio. Read the whole story
by Melynda Fuller
A SOC-2 Trust Principles audit reassures publishers that the fees they see are based on a fixed contract, rather than dependent on demand partners. … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Many believe low vMVPD price tags may not last -- especially as sport TV rights fees rise on a nonstop basis, even with mediocre, … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Turner Broadcasting president David Levy and other Turner executives are suggesting the industry should do away with the Nielsen rating. That is quite a … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
"How can anyone promise sales outcomes -- and then also work with your competitors?" That was one of several questions posed by Joe Marchese … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Yet another group of consumers is about to get a taste of augmented reality. This time, it will be people interested in the royal … Read the whole story