TVBlog
by Adam Buckman, Featured Columnist
At such times as the death of a beloved superstar, YouTube earns its keep. Read the whole story
by Wayne Friedman
The episode will have special creative content and surprise guests. T-Mobile, a major sponsor, has begun a "first-of-its-kind partnership" with the program. Read the whole story
by Joe Mandese
Traditional TV companies will lose about $30 billion in profits over the next five years as the aggregation and distribution of programming shifts to … Read the whole story
by Wayne Friedman
U.S adults who have cancelled a pay TV service will rise to 33 million in 2018, eMarketer says -- 32.8% higher than its July … Read the whole story
by Alex Weprin
Xumo has focused much of its efforts on the smart TV segment, making itself available for free to buyers of TVs from makers such … Read the whole story
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by Alex Weprin
Pandora announced a deal with the mobile carrier T-Mobile to offer its 76 million customers free access to Pandora Plus for one year. Read the whole story
by Karlene Lukovitz
The new TV campaign is warmhearted and nostalgic, in contrast to the brand's previous, long-running, benefit-focused "drain it or drink it" ads. Read the whole story
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by Wayne Friedman
Nielsen's Gracenote is offering a new analytics product for more extensive viewership and performance insights when it comes to mobile video. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The good news, per the VAB, is that it appears TV advertising equals specific digital media gains in terms of unique visitors -- a … Read the whole story
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by Richard Whitman, Columnist
YouTube took the ad down, or told the studios to. Apparently, YouTube has rules about content that scares the crap out of people. Certain … Read the whole story