The longer these shows run, the more the networks will hesitate to do away with them. Read the whole story
Fox's 22 regional sports networks are said to have a possible value of $20 billion, per sources. Read the whole story
The automated, biddable marketplace will be operated by the supply-side video advertising platform Telaria. Marketers will be able to bid on inventory through their … Read the whole story
Two U.S.-based movie/TV content companies -- Walt Disney and Comcast -- will now control 20% of all worldwide content spending, once their respective big … Read the whole story
Challenging TV's long-held dominance, however, 43% of adults now report getting their news from web sites or social media. Getting a news fix from … Read the whole story
"It is clear to us that consumers are not going to stand for 16 minutes of ads per hour," Scott Rosenberg, the GM of … Read the whole story
If Disney successfully launches its own streaming service, will NBC Universal be far behind? Pretty soon we'll be overrun with specialty streaming services. Read the whole story
Reality shows and hit sitcoms can spike, then lose ratings. The one must-see TV draw is still live events - usually sports. Read the whole story
Advertisers pay for mass audiences, and readers and viewers are increasingly moving to narrowcast relevant voices. Read the whole story