TVBlog
by Adam Buckman, Featured Columnist
Conan O'Brien returned to his 11 p.m. time slot on TBS this week missing half of his show. Read the whole story
by Alex Weprin
While YouTube TV had been available in the country's 100 largest TV markets, it will be available this week in 95 additional markets, bringing … Read the whole story
by Joe Mandese
Nielsen, which started as a privately held company that went public, then private, then public again, may once again be going private. According to … Read the whole story
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by Alex Weprin
With its advertising business spinning into high gear with programmatic options, direct-sales and new types soon-to-be-available inventory, the company has been pricing its ad-supported … Read the whole story
by Wayne Friedman
TiVo says interest in selecting specific networks for users' traditional pay TV cable, satellite, and telco services has declined 12.8%. Those most interested in … Read the whole story
by Karlene Lukovitz
BK, teasing its first Super Bowl spot in 13 years, offers fans who order $10 or more of BK through DoorDash free "mystery box." Read the whole story
by Karlene Lukovitz
The brand brings back its iconic mascots, pairing them with a Dylan anthem, to tout its commitment to using 100% renewable electricity. Read the whole story
by Sara Guaglione
Overall, 58% of U.S. adults feel the news media does not understand "people like them," compared to the 40% who feel they are understood. Read the whole story
by Joe Mandese
U.S. ad spending expanded 4.1% in 2018, according to final estimates released late Wednesday by WPP's Kantar Media unit. That is only slightly off … Read the whole story
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by Wendy Davis
The deal will bring an end to a year-old lawsuit alleging that Dragon encouraged piracy. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Netflix is spending a whopping $20 million in marketing for its acclaimed theatrical release "Roma," receiving 10 Oscar nominations for the movie and 13 … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
The web is not a stand-alone channel for big brand advertisers. Could it become one some time again? Read the whole story
COMMENTARY
by Staff Writers
There was some backing of TV but most on this panel are sure that digital is the future in marketing political candidates. "I don't … Read the whole story