TVBlog
by Adam Buckman, Featured Columnist
This year's State of the Union speech will likely be a huge draw, since it contains the best characteristic a reality TV show can have: Conflict. Read the whole story
by Alex Weprin
A viewer watching a show hits pause and a silent, static ad appears on the screen with relevant messaging. Charmin would present an image … Read the whole story
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by Wayne Friedman
Scoring higher-than-estimated Q4 2018 revenue, including big gains in its broadband business, Charter Communications stock was up 14%. Read the whole story
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by Wayne Friedman
AT&T's satellite pay TV business lost 403,000 subscribers, steepening its loss against a decline of 147,000 subscribers in Q4 2017. Revenue at its Turner … Read the whole story
by Karlene Lukovitz
The lavishly produced ads mimic popular games, for a beverage claiming to enhance the gaming experience. Read the whole story
by Karlene Lukovitz
The singer demonstrates some comedic flair in the new brand's first Big Game ad. Read the whole story
by Alex Weprin
Vice is approaching Teads as a partner that can help the company monetize worldwide, not just its U.S. base. Teads wants to get as … Read the whole story
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by Alex Weprin
With the expansion to YouTube, it will start tracking Google's open auction YouTube ad formats, including TrueView and Bumpers, bought through Google Ads and … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Netflix has no worries. But the bigger picture? The total TV ecosystem may include just four major content elements. Total video spending for U.S. … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Plenty of sports fans may be shouting at their TV's during the Super Bowl Sunday, but some connected home consumers can shout specific voice … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Jacopo Bracco, former president of DIRECTV PanAmerica, explains how AI can impact entertainment, content, data, and strategic insights. Read the whole story