TVBlog
by Adam Buckman, Featured Columnist
Celebrities won't touch the Oscar hosting job with a 10-foot pole because accepting this job is like asking for trouble. Read the whole story
by Wayne Friedman
Nielsen has acquired addressable advertising company Sorenson Media, and will launch Nielsen Advanced Video Advertising, focused on smart TV-based measurement. Sorenson Media's addressable TV … Read the whole story
by Wayne Friedman
With many returning advertisers, ABC has now sold out all commercial inventory in "The"91st Oscars" show. The Academy Awards remain the least-glutted awards show … Read the whole story
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by Wayne Friedman
The service will include more than 60 live, linear TV networks and will be available exclusively in its cable operator's footprint for consumers who … Read the whole story
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by Wendy Davis
"Omniverse's offering is illegal, it is growing, and it undermines the legitimate market for licensed services," the studios say in a new lawsuit. Read the whole story
by Karlene Lukovitz
Young urbanites go (literally) wild in creative inspired by the Animal Flow fitness trend -- a followup to the brand's ASMR Super Bowl ad. Read the whole story
COMMENTARY
by Joe Mandese
Just as CNN is exhibiting the greatest improvement in trust among American news watchers, the network announced a new political editor with a perceived … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Amazon may have a strong 100 million Amazon Prime subscribers. But Walmart? It gets 300 million in-store consumers a month, according to Forrester Research. Read the whole story