TVBlog
by Adam Buckman, Featured Columnist
It is coincidental that two of the most noticeable shows on TV just now required that their casts from long ago be reassembled. Read the whole story
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by Wayne Friedman
Looking to improve TV/movie owners' content tracking abilities and resolve consumers' search/discovery program issues, Nielsen's Gracenote has started a new ID system. Read the whole story
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by Karlene Lukovitz
The addition of out-of-home viewers to national ratings is good news for sports and news networks in particular, which can see total audience lifts … Read the whole story
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by Karlene Lukovitz
Comscore has teamed with Adobe Audience Manager, Google Display & Video 360, and Oracle Data Cloud Read the whole story
by Joe Mandese
It's no secret that linear TV viewing has been declining as American consumers -- especially younger ones -- shift to digital alternatives, but a … Read the whole story
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by Wayne Friedman
AT&T is focusing on steady cash flow and low retransmission fee cost increases, but the company could take a hit with a loss of … Read the whole story
by Gavin O'Malley
Five of the top eight back-to-school brands reduced ad spending by nearly 20%, year-over-year, according to MediaRadar. But Best Buy, Amazon and JCPenney spent … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
If consumers buy an Apple device -- iPhone, MacBook Air or iMac -- they will receive the Apple TV+ service free for a year. Read the whole story