by Wayne Friedman
ABC will only release viewing data for three-, seven-, or 35-day time-shifted viewing across its multi video platforms. Following the increasing standard of TV … Read the whole story
by Wayne Friedman
Disney+ spent $20.4 million on national/regional TV ahead of its Tuesday launch. New competitor Apple TV+ isn't slowing either. Read the whole story
by Karlene Lukovitz
Reported problems -- quickly dubbed #DisneyPlusFail --spiked at about 8,300 in mid-morning, but were declining by late morning, per the tech problem tracker site … Read the whole story
by Joe Mandese
As the streaming wars heat up with a bevy of new entries into the subscription video-on-demand marketplace, many eyes are on Walt Disney Co.'s … Read the whole story
by Wayne Friedman
At the same time, overall company revenues inched up only 1% to $3.3 billion -- largely due to affiliate and subscription fees, rising 12%. Read the whole story
by Karlene Lukovitz
The music video company says it's focused on its OTT packaging and distribution strategy. Read the whole story
by Karlene Lukovitz
Univision is renewing Spanish-language rights, but CBS's "stealth" acquisition to English rights is in part a signal of ViacomCBS's support of the CBS All … Read the whole story
by Joe Mandese
Consumers indicated mixed signals for Black Friday and Cyber Monday, and when asked which media are best at informing them and which they prefer … Read the whole story
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by Melynda Fuller
The series, set to launch next week, explores how playing fantasy sports has helped service members and veterans connect with others. Read the whole story
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by Sara Guaglione
The "Daily Variety" show will have recurring segments, such as trends around each major awards show. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
The most-seen spot in October with 1.3 billion impressions is Hudson Rouge's "Fresh Take On Movement" for the 2020 Lincoln Aviator. Read the whole story
COMMENTARY
by Rob DeMars, Columnist
While more than half of viewers are turning their eyeballs to their mobile phones during commercial breaks, TV still controls the audio experience of … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The question is raised, given a possible Disney+ carriage deal with Amazon Fire TV -- one that may include advertising. Read the whole story
COMMENTARY
by John Trahar, Op-Ed Contributor
More than most retail brands, D2C brands rely on connecting with people on all kinds of platforms with messages that inspire immediate action. Read the whole story
COMMENTARY
by Karlene Lukovitz
Sixteen years after its inception, the Ad-ID still isn't being consistently used in the industry -- despite the urgent need in today's fragmented, cross-platform … Read the whole story