TVBlog
by Adam Buckman, Featured Columnist
In the coverage of Gervais's remarks afterward, various comments were cited for the attention they drew or, in some cases, did not draw. Read the whole story
by Karlene Lukovitz
Both have purchased 60 seconds' worth of ad time at about $10 million. Bloomberg is using his own money for the ad. Read the whole story
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by Wayne Friedman
NBCUniversal announced at the Consumer Electronics Show that it is starting up One Platform, a unified service that can optimize, plan, deliver, and measure … Read the whole story
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by Wayne Friedman
Look for more traditional pay TV losses in 2020 as higher pricing and new lower-cost D2C streaming platforms impact the business, one media analyst … Read the whole story
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by Karlene Lukovitz
The integration, to happen later this year, will mark the first time CBS All Access has been on an MVPD's set-top box, and is … Read the whole story
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by Wayne Friedman
New research found 75% of U.S. consumers do not want to spend more than $30 per month on all their streaming services -- which … Read the whole story
by Sara Guaglione
Viewers spent an average of 33.2 minutes watching Yahoo Finance videos in November 2019, per Comscore. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
President Trump may hate the media, but it's been having banner ad years. Often, thanks to covering his outrageous tweets. Read the whole story
COMMENTARY
by Shereta Williams, Op-Ed Contributor
Key political advertising issues and trends include local broadcast TV's effectiveness, the right reasons and times to buy digital and TV, addressable TV, cross-platform … Read the whole story