No one should tune in to "68 Whiskey" expecting to find the Afghan War version of "M*A*S*H." Sour mash is more like it. Read the whole story
Looking at two weeks of post-season action, the NFL is up 5% to an average Nielsen 32.0 million viewers. The most recent divisional round … Read the whole story
The post-merger company is looking to drive growth opportunities across its key international markets by streamlining into two brand groups and three pan-regional management … Read the whole story
Cost, followed by "inadequate metrics," and "lack of large scale of audiences," are the top obstacles to advertisers and agency executives buying more OTT … Read the whole story
Ad execs, including both advertisers and media buyers, are most bullish on ESPN, HGTV and Food Network in plans to boost ad spending in … Read the whole story
Creator Don Mancini, who wrote the first four "Child's Play" films, is tapped as the showrunner. Read the whole story
More Americans now surf for video programming online than via a linear TV service, according to a study by management consultant Altman Vilandrie & … Read the whole story
NBCUniversal is essentially trying to re-invent the broadcast network wheel -- as a streaming TV wheel. Read the whole story
It's repetitive to note that we are an industry in transition but, perhaps, not as common to say there might be things that will … Read the whole story
Hyundai's Boston-centric spot will star actors Chris Evans, John Krasinski and Rachel Dratch and baseball legend David Ortiz. Read the whole story