Facing bigger, competitive all-encompassing streaming services from Walt Disney, NBCUniversal, WarnerMedia, and others ViacomCBS is mulling the start of a larger premium streaming platform, … Read the whole story

To push still-reluctant consumers to cut the cord, Sling TV is offering a first month trial of a 30- or 40-channel package for $5, … Read the whole story

FuboTV and network partner Viasat will solicit airlines to offer U.S. passengers free in-flight access to Fubo content -- for those who are already … Read the whole story

Lions Gate Entertainment posted 31% revenue growth for fiscal Q3 in its motion picture division for the period ending Dec. 2019 -- largely due … Read the whole story

Michael Bloomberg's 60-second spot and the President's two :30s may have gotten all the attention in this year's Super Bowl, but according to an … Read the whole story

Consumer spending on media grew 4.3% in 2019, which is slightly slower than the 4.9% that advertising and marketing spending on media grew last … Read the whole story

Bosco, who served as head of ad products for AOL and as GM of SmarterTravel, is charged with leading a unified product strategy that … Read the whole story

MediaPost's Marketing: Automotive is accepting submissions for its annual awards, recognizing the best in automotive advertising in 2019. Read the whole story

"It's about people who have a sense of drive and purpose in life and push through obstacles," Cadillac CMO Melissa Grady tells "Marketing Daily." Read the whole story

The ad focuses on the importance of independent journalism, centered around a key idea: "The truth can change how we see the world." Read the whole story

Local TV ad costs are trending upward in one of Maine's cities as the Presidential primary season heats up. Rates in Bangor, ME have … Read the whole story