TVBlog
by Adam Buckman, Featured Columnist
The ads you may have seen lately featuring a curly-haired man bursting out of the fly hole of a pair of underpants can now be explained. Read the whole story
by Wayne Friedman
AT&T TV will be similar to DirecTV, offering internet-delivered live, linear TV networks, 55,000 video-on-demand programming titles and access to 5,000 apps. AT&T has … Read the whole story
by Karlene Lukovitz
Comscore has extended its contextual targeting to CTV through video programming platform Iris.TV, which has integrated Comscore's categorization and brand-safety segments. Read the whole story
by Joe Mandese
Asked which viewing option they would keep if their options were limited, four in ten Americans cited Netflix. Netflix has a considerable advantage -- … Read the whole story
by Wayne Friedman
Although media stocks were hit with dramatic weekly declines along with the major stock market indices at large -- around 14% over the last … Read the whole story
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by Wendy Davis
Comscore and Viacom have agreed to settle class-action complaints alleging they violated young children's privacy by harvesting their data. Read the whole story
by Joe Mandese
The expansion of Canada's ad economy has begun a deceleration that will last through 2022, according to just-released estimates from GroupM's Business Intelligence unit. … Read the whole story
COMMENTARY
by Joe Mandese
There were some important indicators disclosed as part of The Trade Desk's earnings call late last week, especially the growth of connected TV, and … Read the whole story
COMMENTARY
by Karlene Lukovitz
With all of the focus on streaming, CTV and addressable now, executives at these leading companies say that the industry needs to fashion a … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Many major studio parent companies also own vast TV network groups. Some are racing to launch streaming services. Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
The youth are snacking on links from social and aggregators rather than the scheduled news broadcast. Read the whole story