TVBlog
by Adam Buckman, Featured Columnist
Time plays tricks during a pandemic, and also wreaks havoc on our collective memory. Read the whole story
by Tanya Gazdik
The top brand by spending is Lexus ($19.3 million), which added a second pandemic-related spot to its efforts on May 1. Read the whole story
by Wayne Friedman
Total TV ad revenue from all Disney's national TV networks could tally $5.8 billion, says MoffettNathanson Research, which estimates a modest recovery in 2021 … Read the whole story
by Wayne Friedman
Gil Schwartz, former longtime chief communication officer of CBS and author, died Saturday of natural causes. He was 68. Read the whole story
by Karlene Lukovitz
Some pre-launch orders made directly through WarnerMedia are eligible for $2 off the standard $14.99-per-month price. Hulu customers already buying HBO as an add-on … Read the whole story
by Joe Mandese
A flash report from ECI Media Management on the impact the COVID-19 pandemic is having on media price inflation -- make that deflation, for … Read the whole story
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by Laurie Sullivan
To offset declines, MSG Networks has supplemented game content with insights and interviews from key players and participants. The focus has turned to content … Read the whole story
by Joe Mandese
Two months into the COVID-19 pandemic, more Americans say after the crisis is over they plan to spend less time with media. That's one … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Maybe there is a different kind of revenue-sharing agreement model to help promote the VOD business. Read the whole story