TVBlog
by Adam Buckman, Featured Columnist
Thanks to a contagious disease, there will be no pressing of the flesh or saving of seats this year. Read the whole story
by Joe Mandese
In another sign of weakening ad demand -- and a troubling indicator for 2020-21 upfront network TV ad negotiations -- the delta between upfront … Read the whole story
by Wayne Friedman
Fox unveiled its new season with four new fall shows and a little help -- two new additions previously had their start on cable … Read the whole story
by Wayne Friedman
NBCU says it continues to work on new programs and new episodes of existing series and has been trimming ad loads and clutter, cutting … Read the whole story
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by Wayne Friedman
NBC was down 13% in April from its Q1 average to $94,070 for a 30-second ad for its scatter deals, while ABC's April scatter … Read the whole story
by Wayne Friedman
Project OAR, the consortium promoting addressable advertising standards on smart TVs, has added two members -- ViacomCBS and E.W. Scripps. Read the whole story
by Joe Mandese
As of Q1 2020, more than three-quarters of U.S. broadband households were estimated to be subscribing to at least one over-the-top subscription video-on-demand service, … Read the whole story
by Joe Mandese
If there is a "bottom" to the rollback of ad spending during the COVID-19 pandemic, it probably hasn't come yet for about half of … Read the whole story
by Joe Mandese
With at least half of Madison Avenue (IPG's Acxiom, Publicis' Epsilon, and Dentsu Aegis's Merkle/M1) owning Big Data brokers -- and with a litany … Read the whole story
COMMENTARY
by Karlene Lukovitz
With its new OneView DSP and impressive user growth stats, Roku believes it's positioned to grab advertising share from linear, which, it asserts, is … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The big TV station group was fined $48 million by the FCC for three different actions. Read the whole story