TVBlog
by Adam Buckman, Featured Columnist
The word "dystopia" comes up often in stories, reviews and publicity materials provided by networks to describe new TV dramas. Read the whole story
by Joe Mandese
The COVID-19 pandemic has been a "perfect storm" that has accelerated adoption and usage of app-based TV viewing that has brought the OTT marketplace … Read the whole story
by Karlene Lukovitz
Comscore's revenue fell 8%, despite growth in TV and addressable TV, due to the pandemic's impacts. Cost cuts helped boost EBITDA. Read the whole story
by Karlene Lukovitz
Layoffs follow last week's senior management restructuring under new CEO Jason Kilar, reflect pandemic revenue hits, strategic shift to emphasis on HBO Max business. Read the whole story
by Wendy Davis
"Children will be protected from advertising based on any past online activities or any previously collected data in the subject app or anywhere else … Read the whole story
COMMENTARY
by Joe Mandese
Two years into a unique tracking study measuring the role that viewers' trust has on the strength of their brands, the major network news … Read the whole story
COMMENTARY
by Debbie Reichig, Op-Ed Contributor
As media transitions away from a human labor force selling mass audiences to machine-based selling, why do we still have a fairly traditional upfront? … Read the whole story
COMMENTARY
by Karlene Lukovitz
Although 70% of U.S. broadband households think the economy will take a long time to recover, intentions for increased at-home video consumption and CE … Read the whole story