TVBlog
by Adam Buckman, Featured Columnist
With an emphasis on the candidate's ties to ordinary Americans, Thursday night's episode of the virtual Democratic Convention was devoted entirely to Joe Biden. Read the whole story
by Wayne Friedman
Featuring big-name speakers including former President Barack Obama, and Vice Presidential Candidate Kamala Harris, the DNC's third night witnessed a sharp rise in its … Read the whole story
by Wayne Friedman
From Aug. 7-Aug. 20, $10.5 million was spent on national TV networks for theatrical movies with some 2,219 total airings, yielding 762 million impressions, … Read the whole story
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by Laurie Sullivan
The benchmark report on the state of media quality for advertisers addresses brand suitability, fraud, viewability and performance, as advertisers seek to maximize return … Read the whole story
by Joe Mandese
The erosion of U.S. ad spending continues to moderate, falling at its lowest rate of decline in July since the economic effects of the … Read the whole story
by Karlene Lukovitz
Total spending on digital formats, including EST and VOD, as well as subscription streaming, also rose 37%, according to studio sales data reported by … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
It's better to become a key access point to premium streaming services -- but not with actual ownership. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
YouTube on Thursday released a list of direct-response ads ranking high on the YouTube Ads Leaderboard, featuring the top TrueView for Action ads that … Read the whole story
COMMENTARY
by Joe Mandese
People may debate whether he's serious or just trolling us, but the crazy things the President says are just part of his methodology. Like … Read the whole story