TVBlog
by Adam Buckman, Featured Columnist
Why did the creators of this show, "Gangs of London," feel the need to present us with such a violent opening scene? Read the whole story
by Wayne Friedman
Tuesday's wild Presidential TV debate -- the first of three planned debates between Donald Trump and Joe Biden -- was down 13% to 73.1 … Read the whole story
by Wayne Friedman
Disney+ U.S. subscribers are estimated to grow to 52.8 million in 2024 from MoffettNathanson's projection of 35 million by the end of the year. … Read the whole story
by Wayne Friedman
Nielsen is partnering with The Search Monitor to provide real-time market data across search advertising channels, and with BIScience to integrate virtual and human … Read the whole story
by Karlene Lukovitz
The companies have released a white paper that features learnings about driving consumer attention from their own research, and argues that advertisers should advocate … Read the whole story
by Joe Mandese
U.S. ad spending fell 30% during Q2 2020 vs. the same quarter in 2019, but the erosion was far more pronounced for traditional media. Read the whole story
by Laurie Sullivan
YouTube partnered with the U.N. and Tribeca Enterprises to challenge creative agencies and filmmakers to use sequential ad campaigns to drive awareness and action … Read the whole story
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by Wendy Davis
AT&T's DirecTV must face a class-action complaint alleging the company violated a consumer protection law by making robocalls to a consumer's cell phone, a … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Earned media is a trickier measure. Is this media exposure positive, negative or eliciting just a shrug of the shoulders? Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
The former head of ad sales at i24 News discusses his life lessons and reflects on the state of the industry. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
The pandemic may have temporarily halted intelligent programming, replaced by a plethora of goofy game shows. Read the whole story