TVBlog
"Nurses" is a show like many others too numerous to count, and going back too many years to try and remember. Read the whole story
Major market local TV stations and their newscasts will get a boost with TV news content distribution deals on Amazon Fire TV, the streaming … Read the whole story
With Amazon Fire now supporting HBO Max, Roku, as the remaining holdout, is getting pressure from Roku device users who now want to get … Read the whole story
The global and U.S. ad outlook has improved markedly from earlier this year, according to revised year-end forecasts released by Madison Avenue's Big 3 … Read the whole story
Keller will be executive vice president of digital ad sales and advanced advertising of Discovery Inc., reporting to Jon Steinlauf, chief U.S. ad sales … Read the whole story
GroupM, Magna and Zenith are out with their new global ad spending forecasts. Read the whole story
- COMMENTARY
Major TV station groups need to reevaluate their relationship with traditional and virtual pay TV providers. Read the whole story
COMMENTARYOn the heels of last week's column predicting we are poised to see a dramatic resurgence in contextual targeting, I received a flurry of … Read the whole story
- COMMENTARY
On average, adding CTV to desktop and mobile drove a 149.6% lift in brand awareness versus desktop and mobile alone; a 36.9% lift in … Read the whole story
COMMENTARY"Emily In Paris" provides marketing perspectives --- and hot actors, French scenery. Read the whole story
- COMMENTARY
The news industry will see a shift in focus from content to community, with two conflicting north stars of revenue: advertising to as large … Read the whole story
