TVBlog
by Adam Buckman, Featured Columnist
The show, titled "Small Town News: KPVM Pahrump" (in Nevada), premieres next week. Read the whole story
by Wayne Friedman
The company's "cookieless" approach expands efforts to "reduce reliance on a single third-party provider." Read the whole story
by Wayne Friedman
So far, there are many more TV commercials -- almost double -- at 3,982 airings of ads, versus 2,169 for the 2016 Rio games. Read the whole story
-
by Joe Mandese
Comscore, which established itself as one of the ad industry's major media audience-measurement services based on an opt-in panel of consumers, this morning announced … Read the whole story
by Karlene Lukovitz
The initiative, launched in April, aims to support the application of audience data across advanced TV. Read the whole story
by Les Luchter
Maker's Mark's "The Show Next Door" features comedian and actor Randall Park ("Fresh off the Boat") talking with actors, athletes, and musicians. Read the whole story
COMMENTARY
by Karlene Lukovitz
Surprisingly, mobile phones and desktops generated larger shares of streaming time than connected TV devices. Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
For a sixth year, MediaPost is naming its picks for top automotive marketers and agencies. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
WarnerMedia isn't going to leave theaters hanging. Movie theaters will also get an exclusive window of an estimated 12 to15 movies from the studio. Read the whole story