"We are greatly concerned that 'Nielsen One' is being built atop a broken and defective measurement and currency foundation," charged VAB chief Sean Cunningham. Read the whole story

When Microsoft announced it would acquire Xandr, the companies gave little insight into how the tech would integrate into Microsoft Advertising and who would … Read the whole story

For all of its forward-looking plans, the promo ad is surprisingly retro. Read the whole story

U.S. household vMVPD saturation is nearly double what it was as recently as 2019, according to some of the latest research. Read the whole story

Here are suggested series that transport viewers to foreign locales, from Spain to Australia. Read the whole story