This year, pre-game viewing of Super Bowl TV ads is sharply higher, with triple the total of TV impressions at 1.33 billion vs. a … Read the whole story

Ads were measured for potential for brand equity and ability to boost sales, and data was run through Link AI, which predicts TV ads' … Read the whole story

Last year's average was just over $4.5 million, according to a new analysis from Standard Media Index. Read the whole story

YouTube will release five tools that allow creators, brands and users to integrate Shorts and Shoppable videos and will introduce collaborative livestreaming, which allows … Read the whole story

NBCUniversal is reportedly considering altering its current content-sharing agreement with Hulu to make some of its most "high-profile" programming exclusive to the paid Premium … Read the whole story

Offer comes as fuboTV requires new subscribers to commit to quarterly minimum signup, and following Hulu + Live TV's with-ads price increase that now … Read the whole story

Supply challenges stifled new car manufacturing in 2021, but price increases for new and used cars help drive record-breaking profits and high customer demand, … Read the whole story

To be considered, the campaigns or activations must have broken between Jan. 1, 2021 and Feb. 13, 2022. Read the whole story