TVBlog
by Adam Buckman, Featured Columnist
Much of Sunday's Oscar show was an off-putting train wreck long before Will Smith decided to commit assault on international television. Read the whole story
by Wayne Friedman
The Oscars rose to a Nielsen-measured 15.4 million total viewers vs. its all-time low of 10.4 million in 2021. Streaming services collectively had the … Read the whole story
by Wayne Friedman
Nielsen Holdings has agreed to be acquired by a private equity consortium led by Evergreen Coast Capital, an affiliate of Elliott Investment Management, and … Read the whole story
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by Karlene Lukovitz
Political advertisers can build custom audience segments and activate CTV campaigns with deduped reach to linear TV. Read the whole story
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by Todd Wasserman
Um, probably not, especially considering the most recent Academy Awards. Read the whole story
by Joe Mandese
"Fans want to own a piece of their favorite creators' content and to feel part of a community beyond video platforms," BBTV's Shahrzad Rafati … Read the whole story
COMMENTARY
by Karlene Lukovitz
If Apple TV+ becomes part of an ongoing, auto-renewed package of Apple devices and services, the model could well be more lucrative than rival … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
We -- as news consumers -- are the ones that continually ignore the stories that matter in favor of gossipy tidbits. The slap is … Read the whole story
COMMENTARY
by Tanya Gazdik, Staff Writer
The winners will be honored at the Marketing: Automotive conference during the New York International Auto Show on April 13 at the Javits Center … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Apple reportedly wants to shift the iPhone to a "subscription" plan. In effect, this may mean paying a nominal monthly fee rather than owners … Read the whole story