TVBlog
by Adam Buckman, Featured Columnist
Long a staple of old-school PBS, "Downton Abbey" has been lured into the new world of streaming to become a Peacock showpiece. Read the whole story
by Wayne Friedman
Warner Bros. Discovery Chief U.S. Ad Sales Officer Jon Steinlauf said: "We are not going to talk about the market," but added: "We are … Read the whole story
by Wayne Friedman
The certification comes as Magnite looks to make measurement easier for its CTV ad inventory and to provide "more transparent programmatic transactions between buyers … Read the whole story
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by Wayne Friedman
BIA Advisory Services now estimates $167.4 billion for 2022-- $5.9 billion lower than the amount estimated in an earlier report. Read the whole story
by Tony Silber
It's a multiyear deal under which Imagine has an exclusive first look right to develop and produce projects. Read the whole story
COMMENTARY
by Karlene Lukovitz
In May, streaming's share hit its highest mark to date, at 31.9%, and also saw its largest month-to-month gain, reports Nielsen. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Jeff Shell, NBCU CEO, says one of the changes coming out of the pandemic is the premium video-on-demand window -- where you can buy … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
A toast to ad events held locally -- where the real impact of advertising is felt, and where so much of the very best … Read the whole story