TVBlog
by Adam Buckman, Featured Columnist
A story about the members of a Navy SEAL unit all dying except one in a top-secret operation is an understandably grim tale. Read the whole story
by Wayne Friedman
"In order to best reach our target audiences, we are reevaluating our programming distribution strategy regarding the content that currently airs on Olympic Channel: … Read the whole story
by Wayne Friedman
NBA-fueled live programming on TNT and ESPN in Q2 helped those networks register big prime-time viewer hikes in the period. Read the whole story
by Laurie Sullivan
The number of user acquisition managers running campaigns on CTV is expected to nearly triple in 2022 from 13% last year to 30% this … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Netflix has taken some dings -- especially when it comes to acquired programming from the major TV-based media companies. But acquired programming is still … Read the whole story
COMMENTARY
by Tony Silber, Staff Writer
"EW" has launched "What to Watch on Google TV," adapting its natural mission to the swirling, overwhelming new world of OTT TV. Read the whole story
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by Richard Whitman, Columnist
The Australian company says the new offering makes agencies "vastly" more efficient and will help it more deeply penetrate the North American market. Read the whole story