The two party-hearty wastrels who take a kook's tour of U.S. high points on TruTV will be lucky if they make it to 101 episodes. Read the whole story
With this deal, the companies say media buyers can discover and activate addressable, biddable inventory across the span of Disney content, pushing broader use … Read the whole story
Capital One will serve as the presenting sponsor of the show for all ESPYS linear TV programming. First-time sponsors include Champion and Google, and … Read the whole story
"It is our expectation total advertising budgets would decline modestly with streaming/advertising video-on-demand (AVOD) revenues still growing (although more modestly), while linear advertising revenues … Read the whole story
Google began rolling out a video indexing report in Search Console on Monday. The process will take several months. The company introduced the report … Read the whole story
The big three cable operators renewing agreements with mobile partners will allow for more "flexibility around packaging and pricing their wireless products within the … Read the whole story
In April, free-trial offers were the No. 1 reason cited by SVOD users for signing up for a service, in an NPD survey. Read the whole story