"Teletubbies" is being revived by Netflix as part of its growing list of preschool content. Read the whole story
The 2022 U.S. midterm election prime-time news coverage earned 25.4 million average viewers across 13 networks -- down 29.6% from 2018 midterm results, according … Read the whole story
Advertisers can now select a frequency target and YouTube will optimize for maximum unique reach with a frequency goal.The option for video campaigns allows … Read the whole story
Smart TV platform revenue at Vizio Holding Co. grew 49% to $128 million in the third quarter of this year. Read the whole story
Although other TV and CTV ad platforms have had challenges, The Trade Desk posted another healthy round of ad business for Q3. Read the whole story
Initiative has a roadmap for setting technical standards and creating a structure to normalize ad buying, measurement and reconciliation across CTV, linear and broadcast … Read the whole story
Walt Disney just revealed the possibility of a more difficult near-term future where unsteady, steep losses from its D2C businesses could affect the whole … Read the whole story