TVBlog
by Adam Buckman, Featured Columnist
A two-word phrase from a 1961 speech might be the most durable two words in the history of television. Read the whole story
by Joe Mandese
As the ad industry debates the merits of certifying new audience "currencies," MRI-Simmons has been granted continuing accreditation and a new accreditation for its … Read the whole story
by Karlene Lukovitz
Newly created MGM Studios Distribution will sell shows including "The Marvelous Mrs. Maisel" and many original movies Read the whole story
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by Wayne Friedman
Fox News Media witnessed an "elevated supply in the direct response marketplace" ad inventory, driving a Q1 decline in its cable TV ad revenue … Read the whole story
COMMENTARY
by Joe Mandese
That may be an apt way to describe a new report released by Samba TV on the eve of this year's upfront, focusing exclusively … Read the whole story
COMMENTARY
by Joe Mandese
And they're certainly not your parent's prime-time upfront either. Some photographic highlights from the IAB's 2023 NewFronts. Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
Shiv and Tom have a reverse Romeo and Juliet balcony scene: almost six minutes of an exquisitely acted gut-punch where each says terrible things … Read the whole story
COMMENTARY
by Joe Mandese
That's what ad industry vet Donny Deutsch told his "Morning Joe" colleagues is the name of a political spot he wants to create that … Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
As they do every year, the major media companies are about to unveil their multi-platform strategies for the upcoming broadcast year, which includes their … Read the whole story
COMMENTARY
by Karlene Lukovitz
Gen Z's unique, multiscreen ways of engaging with TV offer advertisers new opportunities, underscores new survey. Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
How can impressionable young people separate horrific on-screen violence that celebrates murder, from the real images that flash across social media and news? Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Writers are demanding more money in a streaming world seemingly full of more TV series writing opportunities -- while they are getting more work … Read the whole story