Television News Daily
Thursday, June 29, 2023
  • Warner Bros. Discovery Hatching Plans To Add Live CNN To Max

    WBD folded CNN+, but is looking for ways to integrate live CNN in its newly rebranded Max as part of its latest strategic overhaul. Read the whole story

  • TCM Tap Dance: Programming Director Reinstated, High-Profile Directors To Take Active Role

    TCM will now report directly to the co-heads of Warner Bros Motion Picture Group, and Spielberg, Scorsese, Anderson will provide curation input, says WBD, … Read the whole story

  • Perhaps The Greatest Threat To Democracy

    As opaque as dark money is in paid media, what's its influence in the biggest part of the political campaign mix: earned media? Read the whole story

  • Joe Is Awful, Roku Is Not

    "The big news this month is the breakout performance by the Roku channel, which was hovering just under 1.0% for the past couple of … Read the whole story

  • How To Get High Ratings For Your YouTube Ads

    It helps to have an A-list star, like the Ancestry ad that featured Julia Roberts. Read the whole story

  • Don't Back Off LGBTQIA+ Ads - Get Them Right

    Despite some recent headlines, LGBTQIA+ ads are not toxic for marketers. We've analyzed consumer responses to more than 10,000 ads and consistently found that … Read the whole story