TVBlog
by Adam Buckman, Featured Columnist
Like the great Clint Eastwood characters, U.S. Marshal Raylan Givens is a man of relatively few words. Read the whole story
by Wayne Friedman
In June, TV-video streaming usage for viewers ages two and up climbed to a 37.7% share -- another record, according to Nielsen -- with … Read the whole story
by Laurie Sullivan
YouTube Shorts and Instagram Reels in paid campaigns, AI for copy or creative optimization, and Google optimized targeting or audience expansion were rated the … Read the whole story
by Les Luchter
Indie horror film "Talk to Me" takes over Fortnite's "Deadpines: Zombie Survival," putting players into the story about a mysterious embalmed hand. Read the whole story
by Laurie Sullivan
The writing and recommendation engines are the first tools in the suite that will launch in the coming months. Almee, an AI writing assistant/recommendation … Read the whole story
COMMENTARY
by Karlene Lukovitz
A new survey by Samsung Ads explores video and TV viewing habits and perceptions in key European and Asia-Pacific markets. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
Imagine if a TV network witnessed a 50% ad revenue drop after a change in ownership or other massive disruption. All hands on deck … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
Wall Street may need to re-evaluate the impact the Barbie movie will have on Mattel stock. The movie isn't set to hit theaters until … Read the whole story