Interest in the Trump indictments and previews of tonight's Republican Presidential debate have fueled a close race for viewers between Fox News and MSNBC. … Read the whole story

Summer TV broadcast viewing patterns are following recent live, linear television trends overall -- registering double-digit percentage declines in viewing, with national TV spend … Read the whole story

Advertisers looking to reach viewers on its streaming platform will showcase "really local" news and information. The service, Neighborhood TV, is free to viewers, … Read the whole story

Increased impressions volume drove 9% YoY growth in ad spend in programmatic CTV and online video, but lower CPMs pushed total video revenue across … Read the whole story

An industry self-regulatory watchdog also suggested the word "cable" may be too general to use in ads, given the many ways people can access … Read the whole story

Williams, who just gave birth earlier this week, agreed to answer some questions from MediaPost about her deals. Read the whole story

Ninety percent of ad-supported streaming viewers also watch linear TV, Read the whole story

Even wealthy candidates need earned-media exposure - something ad money can't buy. They may do this with news organizations but these are separate negotiations. … Read the whole story