TVBlog
by Adam Buckman, Featured Columnist
HBO had the annual "Rock & Roll Hall of Fame Induction Ceremony" for 28 consecutive years until Disney scooped up the rights this year. Read the whole story
by Wayne Friedman
NBCUniversal advertising is still reeling from overall TV/video advertising market softness. Read the whole story
by Wayne Friedman
Although major TV station groups in Q3 are projected to see an average 2% decline in "core" advertising, they will also see "some recovery" … Read the whole story
by Karlene Lukovitz
Robert Oberschelp is named head of global consumer products as Pam Lifford leaves for personal reasons. Read the whole story
by Karlene Lukovitz
Price increase comes as it appears that an ad-supported tier may be in the offing. Read the whole story
by Karlene Lukovitz
More than two-thirds have ad-supported services, and 21% of those on Netflix are on the AVOD plan. Read the whole story
by Joe Mandese
The U.S. ad market rose just 0.1% in September vs. the same month a year ago, but it nonetheless marked the third consecutive monthly … Read the whole story
by The Editor
The awards are based on what's been done during the past year demonstrating vision, innovation and industry leadership. Contact joe@mediapost.com if you would like … Read the whole story
COMMENTARY
by Karlene Lukovitz
TV ad impressions were up 1.4% overall, but national TV spend was down 6%, during a quarter marked by the writers' and actors' strikes. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
What is driving the new focus and attention on women's sports? Social media and streaming. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Urban residents in a 10 state area are more likely to trust the national media than those who live in rural areas, Missouri Journalism … Read the whole story
COMMENTARY
by Alan Miles
Creative quality still matters most. So lean into it, especially with younger consumers like Gen Z who are open to ads. Tailor creative to … Read the whole story