TVBlog
by Adam Buckman, Featured Columnist
Jon Stewart is returning, MacArthur-like, to "The Daily Show," just in time to take on the ongoing presidential campaign. Read the whole story
by Wayne Friedman
The ad-supported service launches Jan. 29. MoffettNathanson research reiterated Amazon's statement that it will have "meaningfully fewer ads than linear TV and other streaming … Read the whole story
by Ray Schultz
Most publishers expect stronger sales in 2024, the Local Media Consortium reports. Read the whole story
by Tanya Gazdik
The spot was created by Toyota's agency of record, Saatchi & Saatchi, in partnership with Le Truc, a newer unit within Publicis Groupe. Read the whole story
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by Fern Siegel
The 60-second spot runs on Univision in the second quarter. Read the whole story
by Joe Mandese
Not surprisingly, Americans perceive Liberals as being depicted more positively and garnering much more exposure than Conservatives. Other media disparities abound. Read the whole story
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by Richard Whitman, Columnist
On top of whatever you are paying for TV now, that is. A few years ago that would have been unthinkable. But a new … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Will Jon Stewart, like Rachel Maddow, help Comedy Central attain greater stability and viewer interest? Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Ad and audience measurement is still a mess -- and with streaming and linear TV advertising converging, getting it right matters now more than … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Tinuiti's report found that three-quarters of all Walmart's search ad clicks were generated from its mobile app. Read the whole story