"The proposed rule would upend industry practices with respect to pricing, disclosures, and advertising across virtually the entire U.S. economy," NCTA--The Internet & Television … Read the whole story

"We've looked at sports-only plays including on digital and on a stand-alone basis with partners. But we continue to believe broad is better," Bob … Read the whole story

"AMC Networks has been very focused on cost cuts," says Steven Cahall, Wells Fargo Securities media analyst. "We see the biggest risk on advertising … Read the whole story

The pizza chain sought to promote its collaboration with Uber Eats on food delivery. Read the whole story

YouTube First Position Moments help brands ensure that a moment is the first one seen by those watching on the platform especially during the … Read the whole story

The ad will feature civil rights leader Clarence B. Jones and was created by Quantasy on behalf of Robert Kraft's Foundation To Combat Antisemitism. … Read the whole story

The spot, which is called "Perfect 10," was previewed Thursday morning on the "Today" show and brought the anchors to tears. Read the whole story

The automaker had been working on the Toyota Tacoma campaign for 18 months and was able to quickly pivot into the Big Game. Read the whole story

"A lot of what looks like historical footage is actually what we recreated," Volkswagen's Rachael Zaluzec tells "Marketing Daily." Read the whole story

The also spot features an appearance by singer and viral TikTok star Addison Rae. Read the whole story

The sanitary wipes brand's digital OOH takeover at Las Vegas' Resort World Hotel references gambling, Taylor Swift, and Taco Bell. Read the whole story

The new product get a strong social activation push by the players and brands. Read the whole story

The niche sports apparel brand hopes to win a wider audience with a regional ad buy. Read the whole story

Travel South Dakota collaborated with the band Nine Days to rework its hit single into "Absolutely (Story of a State)." Read the whole story

As the Super Bowl itself turns 58, the marketing around TV's biggest moment has gone from tentative, limited nods towards the 50+ demo to … Read the whole story

What if three major digital-first media companies banded together to form a new streaming business with a different kind of streaming system for future … Read the whole story

A genie whose look is more Freddy Mercury than abracadabra grants some "predictable" wishes in a nice execution of a mediocre concept. Read the whole story