TVBlog
by Adam Buckman, Featured Columnist
RFK Jr. channeled his uncle, Mark Wahlberg invited us to pray with him, and Mr. T walked barefoot on hot coals in three of the Super Bowl's most fascinating commercials … Read the whole story
by Wayne Friedman
The highest-performing commercials in attention featured celebrity performers singing - led by the T-Mobile ad featuring Jason Momoa, Zach Braff and Donald Faison singing … Read the whole story
by Laurie Sullivan
The stakes were high for advertisers on Sunday - not only on national television, but for searches on Google. Read the whole story
by Joe Mandese
The NFL's "Born To Play" was the most effective commercial airing in Sunday's Big Game, based on data released by AI-powered creative effectiveness platform … Read the whole story
by Colin Kirkland
X announced an exclusive content deal with World Wrestling Entertainment this week that will feature a weekly video series showcasing "fast-paced, action-packed faceoffs" timed … Read the whole story
COMMENTARY
by Joe Mandese
The Kennedy Jr. spot taps into elder Kennedy's nostalgic appeal, while Trump tells Putin to do whatever the hell he wants with NATO. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The NFL, fourth quarter, and Super Bowl continue to be the major focus for online sports betting. But where will new growth come from, … Read the whole story
COMMENTARY
by Danielle Oster, Staff Writer
Pringles' U.S. marketing lead discusses the role of fan engagement in bringing "Mr.P" to life. Read the whole story