TVBlog
by Adam Buckman, Featured Columnist
This year's Oscars show started an hour earlier at 7 p.m. Eastern. Traditionally, the telecast began each year at 8 p.m. Eastern. Read the whole story
by Steve McClellan
The agency trade organization said there are a "multitude of factors and barriers that appear likely to prevent the adoption of additional currency solutions … Read the whole story
by Wayne Friedman
Higher expected political ad spending and rapidly growing local CTV and OTT platforms will lift 2024 U.S. local advertising Read the whole story
by Robert Williams
Audience targeting provides key support to effective shopping experiences on connected TV. Read the whole story

COMMENTARY
by Wayne Friedman, Staff Writer
LightShed Partners media analyst Rich Greenfield and others believe Paramount Global should essentially become an "arms dealer" in the industry in terms of content … Read the whole story

COMMENTARY
by Barbara Lippert, Columnist
Those mystifying voice modulations and emotional swings in Britt's rebuttal are actually common in Fundamentalist women's speech patterns. Read the whole story
COMMENTARY
by Duncan Smith, Op-Ed Contributor
Relevance has always been the ultimate metric for success. Now we have the ability to deliver it with absolute agility and more accountability than … Read the whole story
COMMENTARY
by Jon Last, Columnist
While the data points to a very somber mood among Americans, we are spending with what could be construed as reckless abandon. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Fewer than half make more than $70k per year, Muck Rack reports. Read the whole story