Television News Daily
Monday, July 22, 2024
  • 'Twisters' Spins Out $80M In Third-Biggest 2024 Film Opening

    Universal Pictures spent an estimated $19.8 million on national TV advertising for "Twisters," coming from 1,560 airings and getting 1.1 billion impressions. Read the whole story

  • Biotech Giant Amgen Launches Media Review

    Confirming the review, a company spokesperson stated, "we have initiated a formal agency review of our comprehensive U.S. media business, encompassing our entire brand … Read the whole story

  • How NBCU, Google Deal Could Change Television

    NBCUniversal's partnership with Google could change the direction of television through experiments with advanced technology. Read the whole story

  • Bundle Trouble: New Streamers, Legacy TV Package Deals Not Working?

    Only an estimated one million out of 9.5 million subscribers of Charter's Signature Select pay TV package have accessed Disney+, according to a report. Read the whole story

  • How To Advertise In An Election Year

    Businesses that are not part of the political fray must accept the extra challenge of capturing their target audience's focus amid a sea of … Read the whole story