TVBlog
by Adam Buckman, Featured Columnist
For viewers in the U.S. and possibly around the world too, gymnast Simone Biles is the main attraction of the upcoming Olympics on NBC. Read the whole story
by Wayne Friedman
Universal Pictures spent an estimated $19.8 million on national TV advertising for "Twisters," coming from 1,560 airings and getting 1.1 billion impressions. Read the whole story
by Steve McClellan
Confirming the review, a company spokesperson stated, "we have initiated a formal agency review of our comprehensive U.S. media business, encompassing our entire brand … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
NBCUniversal's partnership with Google could change the direction of television through experiments with advanced technology. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Only an estimated one million out of 9.5 million subscribers of Charter's Signature Select pay TV package have accessed Disney+, according to a report. Read the whole story
COMMENTARY
by Kambrya Blake
Businesses that are not part of the political fray must accept the extra challenge of capturing their target audience's focus amid a sea of … Read the whole story