TVBlog
by Adam Buckman, Featured Columnist
If swaggering, shirtless men trading macho jibes about the girls on the beach is what you're looking for, then have I got a lifeguard drama for you. Read the whole story
by Wayne Friedman
Roku says advertisers can buy and optimize ads not just on Roku but other streaming platforms such as Netflix, Prime Video, Max, and Peacock. Read the whole story
by Laurie Sullivan
The new definitions and measurement standards for in-store retailers will provide transparency and consistency across retailers, brands and CPGs as well as guidelines for … Read the whole story
by Ray Schultz
PubMatic will help healthcare firm Haleon make data-driven decisions about its programmatic ad spend. Read the whole story
by Les Luchter
ESPN host Mike "Greeny" Greenberg explains how he switched from beta blockers to getting the catheter ablation procedure, saying, "I knew I had to … Read the whole story
by Danielle Oster
The brand offered a limited-time "Mean Girls" packaging design and a campaign featuring Rajiv Surendra, who was the character "Kevin G" in the original … Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
That's what an ARF town hall discussed Wednesday following its release of a "top 100" premium suppliers list, which ranks Hulu No. 1 and … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
YouTube says creators will be able to organize their videos around "episodes" and "seasons," similar to regular-looking TV shows. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
My kids believe all channels equally, and it is my job as a parent to teach them to be critical of what they are … Read the whole story