TVBlog
by Adam Buckman, Featured Columnist
"CBS Mornings" co-anchor Tony Dokoupil did a great job asking questions and author Ta-Nehisi Coates did a masterful job answering them. Read the whole story
by Wayne Friedman
In Q2 2023, 87% of all ad time on TV was viewed on cable or broadcast - with just 13.1% of TV ad time … Read the whole story
by Steve McClellan
The idea for Stagwell's "Future Of News" project, CEO Mark Penn told an Advertising Week crowd, had been germinating since his days at Microsoft … Read the whole story
by Steve McClellan
Ascential, now delisted, confirmed that the sales process for subsidiary Hudson MX remains ongoing, but that it is taking a write-down of 21 million … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Over 70% of Gen Z and Millennial consumers have seen a live event -- a music concert/festival, sporting event, comedy show or theatrical performance. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Over the five-year period from 2019-24, Netflix revenues have grown on average 14% per year while its content spending has climbed just around 3%. Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
If you are in the market for a sponsorship plan of any kind, please apply the mantra "buy what you need and use what … Read the whole story