TVBlog
by Adam Buckman, Featured Columnist
For weeks, the campaign ads came fast and furious, and now they have come to an abrupt end, presumably to the relief of millions. Read the whole story
by Wayne Friedman
Advertising deal-making for CTV and video platforms via The Trade Desk continues to show massive revenue gains - increasing 36% to $301 million in … Read the whole story
by Wayne Friedman
WBD's D2C revenue was up 8% to $2.6 billion and the business more than doubled its cash flow to $289 million, from $111 million … Read the whole story
by Colin Kirkland
To help Shorts creators partner with brands, YouTube is launching a new process that will invite Shorts creators to send advertisers requests for potential … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The Harris campaign and associated Democratic groups spent a record $1.2 billion in media buys vs. Trump and associated Republican groups at $750 million. Read the whole story
COMMENTARY
by Barbara Lippert, Columnist
The U.S. may not be ready for our first woman prez, but we can learn from a documentary on the first American female self-made … Read the whole story