What drove Disney's upswing in streaming revenue in Q4 last year? A little cartoon dog from Australia named Bluey. Read the whole story
Major gains in sponsorship deals came from ticketing, alcoholic beverages and telecommunications. The total number of actual deals for all the NFL teams grew … Read the whole story
The livestreamed boxing match between Mike Tyson and Jake Paul was most successful at driving signups for Netflix. Read the whole story
"Knock Out" features a boy in boxing trunks symbolizing the battle against cancer as LL Cool J's "Mama Said Knock You Out" plays. Read the whole story
The actual Glenmorangie distillery team appear with Ford in the campaign. Read the whole story
This year's ad for nonprofit Come Near invites viewers "to explore the contrast between greatness as our society defines it and what Jesus said … Read the whole story
Amazon's online ad business generated $17.29 billion in Q4 2024, with $20 billion in total profits in the holiday period, the company reported Thursday. … Read the whole story
But CEO Robert Thomson cites the ongoing suit against 'perplexing Perplexity,' and says DeepSeek cannot compete on the trusted news front. Read the whole story
Tegna is ending its Verify fact-checking group, laying off around 18 journalists, producers, researchers and other staff. Read the whole story
Yes, the famous bank robber who hit banks "because that's where the money is" would figure the money is now in CTV advertising. Read the whole story
By combining your brand's strength with performance insights, you can achieve a cohesive strategy that resonates across touchpoints. Read the whole story