TVBlog
by Adam Buckman, Featured Columnist
Any resemblance between Donald Trump and George Washington is purely coincidental. Read the whole story
by Wayne Friedman
Total local digital media will land at $89.6 billion, with traditional media at $81.3 billion. Focusing just on local TV, BIA projects TV stations … Read the whole story
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by Laurie Sullivan
The integration with IRIS.TV enables contextual targeting on CTV, providing data that has been available for linear TV but not CTV, the companies said … Read the whole story
by Colin Kirkland
To protect users against potentially harmful content, YouTube is expanding its policies related to gambling-related content with new restrictions involving age and links that … Read the whole story
COMMENTARY
by Colin Kirkland, Staff Writer
Phynd Founder Swanston explains why gamers are the most sought-after audience to target, how scaling high-quality gaming through CTV was not possible until now, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
"We haven't seen a steeper decay of a film's trajectory through its life cycle after it's released into theaters," says Cinemark CEO Sean Gamble. Read the whole story
COMMENTARY
by Robert Silver
Second-party data enables more personalized and seamless customer, media, and commerce experiences. Read the whole story