Research shows U.S. viewers watch an average of 24 hours of TV every week, with 66% of U.S. consumers watching TV "all or most … Read the whole story

The IAB says the "Gaming Measurement Framework" will give advertisers metrics for display, video, audio, and custom gaming ad formats to provide a greater … Read the whole story

Ron Faris will oversee Disney Consumer Products' global marketing strategies across its regional and global licensing teams. Read the whole story

Spotify, a service of nearly 700 million global users (including 270 million premium subscribers), is pushing to add more video content to be aligned … Read the whole story