Television News Daily
Wednesday, July 23, 2025
  • Netflix Viewing Per Day Slips, Total U.S. Viewing Up 2%

    Netflix average subscriber viewing declined 6% to 1.4 hours per day in the first six months of 2025 vs. 1.5 hours per day in … Read the whole story

  • Incrementality Is 'Gold Standard' For Ad Measurement: Meta White Paper

    Meta recommends using a "ladder of incrementality" to evaluate which techniques are most reliable in measuring causality. Read the whole story

  • Linear's Ad-Supported Adult Viewing Share Still Near 70%

    The non-profit trade association for the ad-supported TV industry says June's streaming viewing share is 32.6% (excluding YouTube) for long-form content with advertising - … Read the whole story

  • TV Viewer Petition: Keeping The 'Late Show' Around?

    Over 40,000 people have now signed on to petition to encourage CBS to keep "The Late Show with Stephen Colbert" around. Read the whole story