TVBlog
by Adam Buckman, Featured Columnist
The spot consists almost entirely of the voices of 14 people not seen onscreen who are sharing their frustrations with the state of TV news today. Read the whole story
by Wayne Friedman
Along with the NFL, college football TV viewing has also made slight gains. Analysts point to the new Nielsen Big Data + Panel measure. Read the whole story
by Robert Williams
Brands that scale culturally intelligent creative without losing brand consistency will have a competitive advantage. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
AMC is starting up a new streaming service focused just on reality TV called All Reality, and has launched its service via Amazon Prime … Read the whole story
COMMENTARY
by Joe Mandese
What if it was a mid-size cable network that indexed five times greater among younger viewers? Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
We don't stick with the attribution lie because we're stupid; we stick with it because it's safe. Or at least it makes us feel … Read the whole story
COMMENTARY
by Kristina Canada, Op-Ed Contributor
The future isn't about forcing brands to choose between creative and performance. Instead, it's about creating an environment that demands they work together and … Read the whole story